5 ‘Calls to Action’ you should have on your website right now

When you go to the trouble of getting visitors to your website, whether from your social media channels, SEO or PPC, you really shouldn’t waste this opportunity to engage further with your visitors. Calls to action are a means of getting your visitors to ‘raise their hand’ to find out more about your products or...

Why You Need Content to Fuel Your Social Media!

By now, we all know that social media presence in this digital age is super important for customers to find your services or products. Yet, having a presence on social media alone isn’t good enough. It’s critical to feed your social media with content that your ideal prospects actually want to read!   Like you...

5 Tactics to Boost Your Facebook Business Page

Starting a Facebook business page is a straightforward enough process and yet with falling organic reach and engagement, many businesses find it a challenge to make their page work for them and fail to grow their page and increase its reach. Here are 5 simple tactics you can try today in order to give your...

Life after lockdown – how to adapt your marketing approach to suit the times

As the lockdown measures begin to ease, business leaders across the globe will be looking for new ways to adapt their marketing strategies and promote their organisations during these unprecedented times. Let’s be clear. Not every business or organisation will lose out; the pandemic has presented some unforeseen opportunities as well as challenges. Some will...