Accounting Content Calendar
Never run out of things to post. Dozens of key dates through the year, each with a blog idea, a ready-to-post social example and a quick blog outline.
Want this done for you? Rapport Digital can plan, write and post your content around every date that matters.
BOOK A CALLA guide to help you plan. Some dates move each year, so always double-check current deadlines with HMRC.
How to use the accounting content calendar
Consistency is the hardest part of marketing for any accountancy firm. You know you should be posting and publishing regularly, but when you are busy with clients, “what do we even talk about?” is enough to stop you before you start. This calendar removes that blank-page problem. Every key date in the accounting year is already mapped out for you, paired with a content angle you can run with straight away.
It works because accountancy marketing is genuinely seasonal. Your audience cares about very different things in January than they do in July, and the firms that show up with the right message at the right moment are the ones that win trust and enquiries. Posting about the Self Assessment deadline in late January, or year-end planning before 5 April, shows clients you understand their world and are thinking ahead on their behalf.
Getting started
Use the filters to find ideas that fit. Narrow by month to plan the weeks ahead, by audience to focus on the clients you want more of, whether that is sole traders, landlords or limited companies, and by type to switch between hard deadlines, seasonal hooks, awareness days and industry updates. Open any card to reveal a ready-to-post social example you can copy in one click, a short blog outline to brief a writer or guide your own draft, and a set of suggested hashtags.
Treat every idea as a starting point and add your own voice, your own examples and a clear call to action. The dates that move each year, such as the Budget and awareness weeks, are flagged so you can confirm them before scheduling. Plan a month at a time, keep a steady drumbeat of useful content going out, and your visibility builds month after month. If you would rather hand the whole thing over, book a call and Rapport Digital will plan, write and post it for you.