Are Google Ads Worth It? 7 PPC Stats that Prove Yes!

Wouldn’t it be great if you could make your brand magically appear in front of potential customers who have been looking for products like the ones you sell? Well, thanks to the wonders of online advertising, you can. All you need is a little help from Google Ads. Since it was first introduced in 2000,...

How to Get Your Website Noticed – 5 Successful Strategies

In a world where everyone’s glued to those tiny computers in their pockets, having a website is a must for any business. But that’s not enough. Your website needs to stand out – and unfortunately, that’s harder than ever before. Why? It’s simple. There’s more competition. If you think about it, your customers are only...

6 Critical Benefits of PPC Management for Small Businesses

If you’re a small business, navigating the world of PPC digital marketing may well feel overwhelming. Between demystifying the acronyms and getting on board with data analytics, the whole process of PPC might put you off using it full stop. But PPC management for small businesses needn’t be a hassle. In fact, there are many...

The Pros & Cons of DIY Social Media Marketing

Social media promotion has become a fact of life for many businesses. Getting it right can be the key to unlocking your sales potential. However, getting it wrong can cause your numbers to plummet. To negate this risk factor, many small businesses are turning to digital marketing gurus like Rapport Digital to ensure their socials...