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In today’s technological world, the ways in which businesses market themselves is changing. Traditional means of marketing have become secondary to new methods like social media and content marketing. With businesses projected to spend €110 billion (around £95 billion) on digital advertising by the end of 2021, it’s clear that adapting to these changes could be vital for survival....
Read moreHow to Get Your Website Noticed – 5 Successful Strategies
In a world where everyone’s glued to those tiny computers in their pockets, having a website is a must for any business. But that’s not enough. Your website needs to stand out – and unfortunately, that’s harder than ever before. Why? It’s simple. There’s more competition. If you think about it, your customers are only...
6 Critical Benefits of PPC Management for Small Businesses
If you’re a small business, navigating the world of PPC digital marketing may well feel overwhelming. Between demystifying the acronyms and getting on board with data analytics, the whole process of PPC might put you off using it full stop. But PPC management for small businesses needn’t be a hassle. In fact, there are many...
The Pros & Cons of DIY Social Media Marketing
Social media promotion has become a fact of life for many businesses. Getting it right can be the key to unlocking your sales potential. However, getting it wrong can cause your numbers to plummet. To negate this risk factor, many small businesses are turning to digital marketing gurus like Rapport Digital to ensure their socials...
9 Best Types of Content Marketing for B2B Brands
More and more businesses are leveraging different types of content marketing to help support consumers through the buying journey from awareness to purchase. But what are the best types of content marketing for your business? And how can they help build your customer base? At Rapport Digital, we’ve brought together a list of 9 key...
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The marketing landscape has changed and what you did before may not cut it now. To adapt well, you need to get your marketing approach right, and fast. Showing you how to create an effective marketing strategy to suit the times is what this eBook’s about.
