Blog

Why is Digital Marketing Important? 5 Key Reasons

In today’s technological world, the ways in which businesses market themselves is changing. Traditional means of marketing have become secondary to new methods like social media and content marketing. With businesses projected to spend €110 billion (around £95 billion) on digital advertising by the end of 2021, it’s clear that adapting to these changes could be vital for survival....

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How to Build a Content Marketing Strategy

According to Zazzle Media, 60% of companies struggle to produce content consistently, and 65% find it a challenge to produce engaging content on a regular basis. Getting content in front of your customers at this time when you can’t physically connect with them is more important than ever before, so in this blog we wanted to share some tips...

Why add PR to your Marketing Mix?

Rapport Digital is a full-service digital marketing agency for accountants and accounting firms, equipped to deliver all elements of the marketing mix – our secret sauce is in how we guide our clients to a result-driven combination of the right tactics to deliver results. In recent months, we have achieved great results for our clients...

5 Instagram hacks guaranteed to improve your business engagement

Over 1 billion people use Instagram every month with over than 500 million of them using it every day. It’s a place where engagement is high, followers are loyal and so if you adopt the right strategy it can be a great platform to generate real leads for your business. That’s why, if your brand...

5 ‘Calls to Action’ you should have on your website right now

When you go to the trouble of getting visitors to your website, whether from your social media channels, SEO or PPC, you really shouldn’t waste this opportunity to engage further with your visitors. Calls to action are a means of getting your visitors to ‘raise their hand’ to find out more about your products or...

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