Why is Digital Marketing Important? 5 Key Reasons

In today’s technological world, the ways in which businesses market themselves is changing. Traditional means of marketing have become secondary to new methods like social media and content marketing. With businesses projected to spend €110 billion (around £95 billion) on digital advertising by the end of 2021, it’s clear that adapting to these changes could be vital for survival....

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5 Ways to Improve Your SEO

The coronavirus pandemic has changed our shopping and working behaviour, and who knows for how long? Shopping has gone online, and the workplace has gone online.  With all networking, events, exhibitions, most printed media,  sponsorship and many other traditional marketing channels currently off the table your online presence is more important than ever before.  If...

Why You Need Content to Fuel Your Social Media!

By now, we all know that social media presence in this digital age is super important for customers to find your services or products. Yet, having a presence on social media alone isn’t good enough. It’s critical to feed your social media with content that your ideal prospects actually want to read!   Like you...

5 Tactics to Boost Your Facebook Business Page

Starting a Facebook business page is a straightforward enough process and yet with falling organic reach and engagement, many businesses find it a challenge to make their page work for them and fail to grow their page and increase its reach. Here are 5 simple tactics you can try today in order to give your...

5 Mistakes to Avoid When Making Your Own Video

We’re delighted to feature a guest blog from our friends at Life Media UK this week. So I’m handing over to Sunjay to share his tips to guide you through making your own marketing videos… There’s no question that video is one of the most powerful tools you can utilise to promote your brand and business –...

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