Social Media for Financial Advisors

Why social media matters for financial advisors

Financial advice has to start with trust. You can’t just be an industry expert – you have to show you are. That’s where social media comes into play. Platforms like Facebook, Twitter, YouTube and even TikTok are excellent marketing tools. But they need to be managed carefully to create the best results.

So, what do customers look for? A healthy following is key, along with a professional profile that reflects your reputable financial consultancy business. Pair that with regular content, relevant to your industry and target audience, and you’re onto a winner.

Of course, all of that takes time, effort and quite a lot of social media know-how. Rather than managing it in-house, why not find a specialist social media agency that knows your industry inside-out? Outsourcing social media marketing to Rapport Digital can take a job off your to-do list and deliver the best results.

To get the most out of social media for financial advisors, we don’t just tackle one element. Rapport Digital covers all bases, from advising on the right social media platform for financial consultants to regularly posting top-quality content.

Our team will optimise your social media profiles, so they act as a 24/7 advertisement for your financial advisor services. We’ll also take steps to connect with your target market on the right social media channels, and track every last bit of progress – from follower growth to engagement.

That’s all topped off with a holistic approach to marketing, so there’s no weak link in your chain. We can update your website, add regular blog content and even manage advertising campaigns, to make sure that social media marketing isn’t the only thing your customers love.